What is 3local and how can it be used for landscaping or gardening services?
3local is a location-based SEO platform that builds service-and-area pages directly linked to a Google Business Profile (GBP). For landscaping and gardening businesses, this means creating content that highlights services like garden design, lawn care, hard landscaping, planting schemes, and outdoor living projects across multiple towns and postcodes. The platform works alongside the main website without altering its design or CMS, and where these pages appear in search engines depends on factors like competition, demand, and site authority.
Can 3local be used to target different landscaping and gardening services separately?
3local allows landscapers and gardeners to set up service-and-location pages for each individual service. This can include turf installation, hedge cutting, decking, fencing, patio laying, tree surgery, water feature design, or even irrigation systems. Each page is linked to the area chosen, so content reflects both the service offered and the location it is available in.
Can 3local promote both one-off projects and ongoing maintenance contracts?
3local can generate separate pages for single, high-value projects such as complete garden redesigns, driveway builds, or outdoor kitchens, and for recurring contracts like monthly lawn care, hedge maintenance, or seasonal planting schedules. This ensures customers searching locally for either short-term or long-term services find the most relevant page.
Does 3local allow landscapers to highlight specific design styles or materials?
3local pages can be used to feature design preferences like contemporary garden layouts, wildlife-friendly planting schemes, Japanese-inspired gardens, or traditional English landscaping. Details about materials—such as natural stone paving, composite decking, reclaimed sleepers, or sustainable timber—can also be included to show expertise in particular finishes.
Can 3local campaigns target both residential and commercial clients?
3local makes it possible to build distinct campaigns for different client types. Residential-focused pages might feature lawn care, flower bed planting, or patio construction, while commercial pages could highlight school grounds maintenance, business park landscaping, or hospitality venue gardens. This separation helps keep messaging tailored to the audience.
Is it possible to include seasonal landscaping and gardening services in 3local?
Seasonal services such as spring planting, summer lawn treatments, autumn leaf clearance, or winter tree pruning can all be featured on 3local location pages. These pages can be updated throughout the year, ensuring the services listed always match the seasonal needs of local customers.
How does 3local handle multiple depots or service hubs for landscapers?
Businesses with more than one base can create a 3local campaign for each depot or hub. Each campaign is tied to its own Google Business Profile, meaning coverage areas, services, and contact details are accurate for each location.
Can 3local target hyper-local searches in specific housing estates or neighbourhoods?
3local can create hyper-local pages for newly built estates, rural villages, or named neighbourhoods. This allows landscapers to reach customers searching for gardening or landscaping services in their immediate area rather than across a wider region.
How does 3local integrate with an existing landscaping or gardening website?
3local runs on a subdomain connected to the main site, which means businesses can expand local coverage without altering their existing design, CMS, or SEO setup. The main website remains unchanged while 3local handles the additional service-and-location content.
Can 3local be used to promote eco-friendly or sustainable landscaping practices?
3local pages can highlight environmentally conscious practices, such as pollinator-friendly planting, rainwater harvesting, wildflower meadows, recycled or reclaimed materials, and low-maintenance lawn alternatives. These services can be promoted to customers in areas where sustainability is a priority.
Does 3local work for niche landscaping services such as outdoor kitchens or garden rooms?
Niche services like outdoor kitchens, pergolas, bespoke garden rooms, or exterior lighting systems can all be promoted through targeted 3local pages. Each niche service can have its own location-based content, though inclusion and placement in search results will depend on factors like competition and relevance.
Can landscapers include compliance or trade memberships on 3local pages?
3local pages can display trade memberships, accreditations, public liability insurance, or health and safety compliance information. Including these details helps customers see that the landscaping business is credible and meets industry standards.
Will 3local pages for landscaping and gardening services work on mobile devices?
All 3local pages are fully mobile-responsive, so they load clearly and function well across smartphones, tablets, and desktop devices, making it easy for customers to browse services wherever they are.
Can landscapers update services or locations over time in 3local?
3local makes it possible to add or change services as the business grows—for example, adding artificial grass installation, tree surgery, or vertical gardens. New service areas can also be added, allowing businesses to expand coverage into additional towns or suburbs.
Does 3local support photo galleries for landscaping projects?
3local pages can feature photo galleries showing completed garden designs, patios, fences, lawns, and planting schemes. Images can be paired with short descriptions of the project to help potential customers visualise the landscaper’s capabilities. Permission should be obtained before sharing customer-related images.
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